Afiliados Brasil 2014 - Empreendedores digitais usando ferramentas de UX para ampliar suas vendas
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Transcript of Afiliados Brasil 2014 - Empreendedores digitais usando ferramentas de UX para ampliar suas vendas
Congress
Affiliates Brazil 2014
About
The Affiliates Brazil was an event which brought together in São Paulo entrepreneurs of affiliation for lectures, workshops and networking.
Goals
More Sales
tips
Specialization
social acceptance
authority
credibility
influence
competence
Sharing
attractiveness
networking
feedbacks
increase
Small innovation
“better a lot of small innovations than just a big one”
“test the new things about your activity”
“use beta stuff”
User research
test
test again
test again, again and again
Click Tale | Crazyegg | Google Analytics …
Contextual CTA
tell a story
be honest
be simple, direct and personal
show when make sense
Customer is the center
start with client
listen to complaints
deliver what you promise
Example Amazon
low prices + better user experience
more traffic
more sales
low structural costs
References
Afiliados Brasil Heller de Paula Viver de blog Youtube Video 1 – Amazon Youtube Video 2 - Amazon Youtube Video 3 - Amazon