CARDANOSEAngela GonzalezKhaled Al TararwaMichaela DupuisLauren CudneyJackson Stevens

Plastics

18th century

Alexander Parkes

Industry

DAMAGING AND POLLUTING!

CARDANOSE

Non-edible Cellulose

Cardanol

External Business Environment

External Environment of Business

Petrochemical-based plastic Vs Bioplastic.

Top producers of Bioplastic in the world. US, Europe and Asia Pacific.

Oligopoly in the market.

The Market

Competition in the market.

European Bioplatic organization.

High Development and lack of economies.

Mass Production of Bioplastic.

Economic Competitiveness.

Government and Patent Control

Patent Law.

Product cost and selling prices.

Inaccessible to small-scale business.

Reasonable to register patents.

High cost of developing.

Environment

US Code of Federal Regulations. (CFR)

Federal Trade Commission.

Laws and provisions.

Biodegradability and compostable.

Environmental Standards.

Technology and Available Resources

Synthesis of non-edible cellulose and cardanol

Willamina Lumber Company in Oregon

Cashew production in the South Pacific

Pictures from Wikipedia and Gizmag.com

Internal Business Environment

What Are We?

• Limited Liability Company Limited Liability for debt No double taxation MGMT flexibility Less IRS regulations

• Closed Corporation to going Open Corporation

Employees

BOD appointed by shareholders CEO President etc. Scientists, Software Developers, PR,

Janitors…

Completely automated production

PR Team: get the information to consumers!!

Controls

CEO big decisions BOD Majority Vote

Employee Empowerment Scientists and S.D. make own

decisions unless huge company decision

Why? CONFIDENCE, EFFICIENCY, MOTIVATION

Controls (cont.)

Balanced Scoreboard Measure performance:

Financial Return Customer Service Business Process Ability to learn and grow

Hierarchical and Decentralized

Close Contact with buyers and suppliers

Rewards

Helping the Environment by eliminating PE plastics forever

Biodegradable Plastic

Triple Bottom Line Performance

Profit Can completely replace PPE

plastics

Cheap to produce

Easy to use in products

Recognizable to consumers

"Crude Oil Production Forecast to 2015." Gregor.us. 10 Nov. 2010. Web. 04 Oct. 2011. <http://gregor.us/oil/crude-oil-production-forecast-to-2015/>.

• 30 million tons of plastic waste in 2009

• 1 billion plastic bags yearly

• 500 plastic cups for every worker per year

• Chemical free• Biodegradable

Planet

People 20% rule for employee pay

8% of all profit to Global Action Plan

No outsourcing, completely fair-trade

Cardanose