08 – Current State of the

Media

What we didn’t talk about

last week

Class Business

Announcements

Henry Jenkins (Friday, September

30, 12:30PM-1:45PM in RTV 180)

John Stewart (Friday, September

30)

#IUT205

Exam 1: 09/27

Assignment 1: 10/13

Last time on T205

Media Economics Game

Game Characteristics

Media Industries Strategies

Consumer Strategies

Pop Quiz #3

What TV star/Pop Singer/ Talent

Show Host was used as an example

of media interdependency?

The Internet was described as

what kind of zombie animal?

Pop Quiz #2

What Celebrity/TV star/Pop Singer/

Talent Show Host was used as an

example of media

interdependency?

David Hasselhoff

The Internet was described as

what kind of zombie animal?

Shark

Current State

Convergence Across Media

General Employment Trends

Prosumer Revolution

Moving Target

New Facebook?

NewNewer Facebook?

Constant Observation

Remember Heisenberg

Media Work

There is no magic job fairy!

Convergence Across Media

Technological innovations

Business Innovations

Long Tail

General Employment Trends

Overall Size of Workforce

Demographic Patterns

Prosumer

Revolution

Producer + Consumer

YouTube

Media (Work) Life

@qwikster

6,963,057,404 producers

What gives you more utility?

Exam Prep

Come to Class

Take Notes

Read the Text

Use The Text Resources

http://www.sagepub.com/potter5e/st

udy/default.htm

Know The Exam

25 multiple choice – 25 points

10 Short Answer – 20 points

75 Minutes

Talk to each other

OnCourse Chat

Media literacy…

a) is fixed

b) is a continuum

c) is automatically at the same level

for people over 50

d) all of the above

Why does the author compare

media illiteracy to pollution?

Answer: The media provides both

helpful and harmful information. If

we are not aware-or illiterate- we

will consume harmful information.

Harmful information can damage

the human spirit the way dirty,

polluted water can damage the

human body.

Exam 1: 09/27